Alba Talent
Outbound programme · 2026
01 The offer

Pipelineat cost.Closers withskin in the game.

Phase one · Lead generation

LinkedIn, cold email and cold calling.

Built and run around your offer. Billed at cost.

Phase two · Closers

Closers placed on a proven pipeline.

Paid on what they close. This is where we earn.

Ideal fit

Built for B2B companies ready to scale.

Before we go further, let's check this is right for you. We'd rather say no now than waste your quarter.

This is for you if
  • You sell B2B services or software, with deals of $2,000 or more
  • Your market has at least 15,000 buyers we can reach
  • You want real conversations with decision makers, without managing outbound yourself
  • You've tried outbound before and lacked the infrastructure
  • You're ready to start taking new conversations now
This is not for you if
  • You sell consumer products
  • You don't have product-market fit yet
  • You can't follow up on new leads quickly
  • You expect results from day one, without testing
How it works

Two phases. One sales engine.

Phase oneStarts now

Lead generation,
at cost.

You pay what the machine costs to run. We make our money in Phase Two.

Cold emailDomains, warm-up, verified data and copy, managed for you.
LinkedInRun every working day, written for your buyer.
Cold callingNeutral-accent callers on local numbers.
Phase twoOnce the pipeline is proven

Closers with skin in the game.

Our incentive is simple: we only win big when your closers close.

Placed on proofAdded when Phase One is producing conversations.
Trained on youYour offer, your buyer and your objections.
Paid on resultsTheir pay tracks what they close.
Why outbound fails

Every route to pipeline breaks somewhere.

You've probably tried at least one of these. Here is exactly where each one goes wrong.

Cold email

Route 01

It lands in spam

Fails SPF, DKIM and DMARC. Sent from shared public IPs, full of spam words and links.

Not the right person

Bounces, dead addresses, the wrong person at the right company.

Content that doesn't land

Long, generic and about you. Nobody reads past the first few seconds.

Result: silence, then "email doesn't work."

Cold calling

Route 02

"Spam Likely"

Flagged numbers on every screen. The phone never gets picked up.

Heavy international accents

The prospect hears it and hangs up in three seconds.

Raw dial counts

Volume for its own sake. Office lines, gatekeepers, no targeting.

Result: a burned list and a burned brand.

LinkedIn

Route 03

Never done at all

The channel your buyers live on, and most founders leave it empty.

Generic AI slop

"I came across your profile…" Everyone can smell it now.

No consistency

A burst of activity, then nothing for a month.

Result: invisible to buyers who'd say yes.

Closers

Route 04

Out of budget

A full salary before a single deal closes.

Unmotivated

Paid whether they close or not, so they act like it.

Sound like everybody else

Same script, same pitch, same "just checking in."

Result: meetings booked, deals lost.
The life of an SDR hire

The SDR model is broken.

  1. Month 1–2

    Hiring

    $4,700 to $10,000 per hire

    SHRM · SalesHive 2025
  2. Month 3–5

    Ramping

    About 3 months to productivity

    Bridge Group 2025
  3. Month 6+

    Performing

    4 in 10 never hit quota

    Bridge Group 2025
  4. Year 1–2

    They leave

    Half turn over every year · 1.9-year average tenure

    Bridge Group 2025
  5. Then

    Start over

    SDR turnover is 2.7× the all-industry average

    HubSpot
Total cost per SDR departure
$97Kto$150K+

Recruiting, training, lost pipeline and ramp time.

36% of B2B companies cut their SDR teams in 2025.

The companies still hiring are paying this bill on repeat.

SHRM · Emergence Capital, Apr 2025 (560+ companies)
Fully loaded, line by line

What one SDR actually costs you.

Monthly, all in
$14,871/mo
= $178,452 per year
RepVue · Bridge Group · HubSpot · BLS · Cognism · Orum
SDR base salary$5,000
Commission to hit $85K OTE$2,083
Employer taxes, benefits$1,771
ZoomInfo data contract$2,500
HubSpot Sales Hub Pro$90
Orum parallel dialer$250
LinkedIn + Outreach + Gong$385
SDR manager (1 per 7 reps)$1,500
Turnover + recruiting$1,292
Total per month$14,871
How Alba fixes each one

Same four routes. Built properly.

Every failure we just walked through has a specific fix. None of them is "try harder."

Cold email

Phase 1

Inbox, not spam

Passes SPF, DKIM and DMARC. Private infrastructure, warmed up, rotated before domains burn.

Verified data

Contacts built for your ICP and verified before a single send.

Hyper-brief copy

Written to be read in seven to nine seconds. Replies and opt-outs stop follow-ups.

Up to 90,000 sends a month on Platinum.

Cold calling

Phase 1

Local numbers

Private DIDs matched to the prospect's area code. It rings like a local call.

Neutral accents

Callers trained on your script, your offer and your objections.

Targeted dials

Decision-maker contacts, matched to your ICP before anyone dials.

Target: 800 dials a day, per caller.

LinkedIn

Phase 1

Actually done

LinkedIn outreach run for you, every working day.

No AI slop

Messaging written around your buyer's world, not a template.

In tandem

Works alongside email and calls, so every touch builds on the last.

One account on Gold. Two on Platinum.

Closers

Phase 2

Paid on results

Our closers earn on what they close. Their pay tracks your revenue.

Hungry by design

When closing is how they get paid, follow-up stops being optional.

Sound like you

Trained on your offer, your buyer and your calls.

Placed once the pipeline is proven.
Phase one→Phase two

One prospect. One week.
Every route, working together.

Cold email
LinkedIn
Cold calling
Closer
Illustrative ·
one prospect
MonTueWedThuFriNext week
09:02Email 1 lands. Opener: their new Austin office.
11:30Views the sender's profile.
10:31Top of the call queue. Local number, no answer.
08:45Connection accepted. Human note sent.
09:05Email 2: two lines, one question.
09:47"You're the one who emailed me." Meeting booked.
TueYour closer runs the call. Paid on what they close.
Deep dive · Cold email

Every email, written for one person.

Each email is researched and tailored to the individual prospect. No templates. No mail merge.

Fromyou@yourcompany.comSubjectQuick question about pipeline

Saw the second office in Austin. Congrats.

Quick question: are your AEs getting enough at-bats? Happy to share what's working for similar companies.

Best,
Sam

Researched LinkedIn · company news · hiring signals
Replies from the same list
1×Template email
Saleshandy 2026
4 – 5×Written for one person
Woodpecker, 20M+ emails · Autobound 2026
4 – 5× more replies from the same list.
Deep dive · Cold calling

The warmest lead is always called first.

Callers don't dial a list top to bottom. They work a priority queue, re-sorted daily as signals come in.

01

Hot

Positive email replies and newly added leads. Called first, with repeat attempts over two days.

02

Warm

Cold leads from your ICP. Verified decision-maker contacts only.

03

Follow-up

Call-me-laters, no-shows and booking confirmations.

04

Reactivation

Dormant leads, closed-lost and churned accounts in your CRM.

800

Target dials a day, per caller, on a parallel dialer.

Same day

Hot replies are called the day they land.

50%

Of sales go to the first vendor to respond. InsideSales

Phase one · Plans

Choose your reach.

Email on every plan. LinkedIn from Gold. Cold calling scoped to your market.

Phase One is billed at cost. You pay what the machine costs to run. We make our money in Phase Two, when your closers close.Monthly, or quarterly prepaid · USD
Need more capacity? Extra email reach, more LinkedIn accounts and human calling are scoped separately.Select a plan to review its scope
Your onboarding journey

From signed to fully running.

Your total time: about 40 minutes. Every other step is ours, and you always know what happens next.

Day 0You · 10 min

Onboarding form

Your offer, the pains you solve, your dream customers, and anything from past outreach.

Step 1Together · 30 min

Kickoff call

Meet the team running your account. We bring first drafts of your scripts and lock in ICP and messaging.

Cold calling track · when included
Alba

Caller matched and trained

On your script, your offer and your objections.

Days 14–27

First dials

Local numbers. Priority queue live.

Cold email track
Alba

Infrastructure and warm-up

Domains, inboxes, SPF/DKIM/DMARC. Verified list built.

You approve

Sequences go live

Once warm-up completes and you've signed off the copy.

LinkedIn track
Alba

Profile and targeting

Audience built from your ICP.

Alba

Daily outreach

Every working day, written for your buyer.

You

Your engine is live

Three routes running together. You take the conversations.

Phase two

Closers added

Once the pipeline is proven.

No surprises

Here's what goes wrong, and what we do.

Outbound is never perfect. What matters is how fast it gets fixed, so here is the playbook up front.

If

A domain starts slipping into spam

We pull it and rotate. Sending is spread across many inboxes, so one bad domain never takes the campaign down with it.

If

A caller isn't landing

We coach from the recordings, then replace. Every call is recorded and reviewed, so you never need to be the one who notices.

If

Replies are thin

We change the list, the angle or the offer framing, not just the volume. More of what isn't working is never the fix.

If

It isn't the right fit

Monthly rolls month to month. The real test is about two months. If it isn't working, we'll say so straight.

Your next step

Start with
the pipeline.